To day we launch our first major charity together with Danish designer Ms. Julie Fagerholt, Knæk Cancer (Fight Cancer), Kræftens Bekæmpelse (The Danish Cancer Society) and the Danish National TV channel TV2 we asked Ms. Fagerholt to design a T-shirt inspired by the Fight Cancer flower in her brand Julie Fagerholt – Heartmade it was imported for us to have the flower visible but also make it more then a campaign T-shirt and we got the handball player Ms. Rikke Hørlykke, singer and last years Eurovision Song Contest winner Ms. Emilie de Forest, actress Ms. Ellen Hillingsø, swimmer Ms. Rikke Møller Pedersen and cross skier Ms. Sophie Fjellvang-Sølling to stand together on our campaign images and in our TV-campaign, the full turnover ex. vat supports the Fight Cancer. So please stand together in the fight in this great T-shirt.