CIFF - Copenhagen International Fashion Fair Image: CIFF - Copenhagen International Fashion Fair

CIFF – Copenhagen International Fashion Fair
Image: CIFF – Copenhagen International Fashion Fair

Today is the first day of Copenhagen Fashion Week, normally the fairs are four days but this week they are spread over six – for us at Boozt it gives us more time to work on the fair, but for most retailers it is to long also be course only one day is shared by the three fairs CIFF, Vision and Gallery.

So after a short and well prepared with Lacoste Golf this morning it was of to Vision, the fair is small and easily visited so after less then a hour I to the shuttle to CIFF Copenhagen International Fashion Fair over the last couple of years the show has really evolved into something more interesting and a really professional feel surrounds the fair. To days main goal was to look into the possibility for new categories for Boozt. You can follow our findings here, on my Instagram and also on Boozt’s Instagram. I visited some of our women’s and kids brands today and of personal interest my friends at Yde Copenhagen that launch a capsule collection with a more accessible price level. The did a great job and it will be interesting to follow.

The InWear stand at CIFF Photo: Mr. Staalsø

The InWear stand at CIFF
Photo: Mr. Staalsø

The Becksöndergaard stand at CIFF Photo: Mr. Staalsø

The BeckSöndergaard stand at CIFF
Photo: Mr. Staalsø

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